Massara’s Secret Plan for Theo Hernández

Juventus remain determined to strengthen their squad ahead of the new season as they continue working to provide Luciano Spalletti with a team capable of competing at the highest level.

While the Bianconeri are evaluating several options across the market, one high-profile name has reportedly returned to the club’s shortlist: Theo Hernández.

According to Sportmediaset, Juventus sporting director Frederic Massara is already exploring multiple strategies to reinforce the squad, with the French left-back emerging as one of his preferred targets.

Although completing such a deal would be far from straightforward, Massara’s long-standing relationship with the player could prove to be a valuable advantage if negotiations gather momentum.

Massara’s Connection Could Make the Difference

Massara has built a reputation as one of Europe’s most respected football executives, renowned for identifying elite talent. One of his most successful transfers came in 2019, when he played a key role in bringing Theo Hernández to AC Milan.

Since then, the pair have reportedly maintained an excellent relationship, something that could help Juventus if they decide to make a serious approach.

The idea of bringing the French international back to Serie A—this time in Juventus colours—is beginning to gain attention.

While no formal move has been completed, the mutual respect between Massara and Hernández is viewed as an important factor that could influence any future negotiations.

From a transfer fee perspective, the deal is considered achievable. A potential sale of Andrea Cambiaso would provide Juventus with the financial resources needed to fund Hernández’s arrival without placing excessive strain on the club’s budget.

Salary Remains the Biggest Challenge

The major obstacle, however, is the player’s salary. Theo Hernández currently earns around €20 million per season at Al Hilal, a figure that is well beyond Juventus’ current wage structure.

For that reason, any return to Italy would almost certainly require the French defender to accept a substantial pay cut. Without a significant reduction in his salary demands, the transfer would be extremely difficult to complete.

Despite this challenge, Sportmediaset reports that Massara remains firmly interested in Hernández and continues to view him as one of the finest left-backs in world football.

The Juventus executive believes the Frenchman would immediately strengthen the team’s left flank and add valuable experience to Spalletti’s project.

Everything will ultimately depend on the player’s willingness to reconsider his financial expectations.

Should those conditions change during the summer transfer window, Juventus are expected to be ready to act, with Massara eager to use the strong relationship he has built with Theo Hernández in an attempt to pull off one of the club’s biggest signings of the summer.

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